Marketing Support Services

 

Use these cost-effective services to plan and execute your marketing activities like a pro.

 

  • Marketing Planning Consultation »

    Control your marketing efforts and execution timeline with a targeted marketing plan designed to meet your specific sales objectives.

     

    Program details:

    • Review and refine corporate goals and objectives

    • Develop a marketing budget, tactical marketing execution processes and tools

    • Detailed analysis of current and past marketing activities, corporate brand and image

    • Recommendations for specific marketing tactics to improve and expand corporate goals and objectives

     

    Partner price:  Free of Charge — $595 value

  • Co-Branding Collateral »

    Maximize your sales and marketing efforts by utilizing Intermec developed and funded marketing collateral, sales tools, white papers, emails and much more.

     

    Program details:

    • Feature your logo and contact information

    • Customize and execute marketing collateral

    • Most marketing material delivered within 24 hours

     

    Partner price: Free of Charge

  • Content Syndication »

    The Intermec Content in a Box is designed to nearly eliminate the time and resources required to release new and updated content on Intermec solutions to your company website.

     

    Program details:

    • Intermec content automatically updated

    • Statistics and metrics related to customer visits

    • Tools to monitor and manage sales leads

     

    Partner price:  Free of Charge

  • Website / SEO Evaluation »

    Improve your performance with comprehensive website and Search Engine Optimization (SEO) evaluation and support with a full audit of your website’s performance.

     

    Program details:

    • Detailed analysis of website structure, ease of navigation and SEO optimization

    • Usability analysis and conversion forms

    • Site comparisons and traffic rankings

     

    Partner price: Free of Charge — $495 value

  • Website Design & Update »

    Look your best and receive full-featured, highly valued website design at a low cost. The result will be a new professional looking site designed just for you - not a template driven website!

     

    Program details:

    • Complete site makeover and custom design

    • Top-level navigation redesign

    • Content, forms, photo images, and graphics

    • Search Engine Optimization

    • Final HTML files uploaded to your designated server

     

    Partner price: Varies

  • Landing Page & Microsite »

    Compliment your marketing efforts with custom designed and search engine optimized campaign landing page or microsite with specific offers to drive traffic to your site and capture customer data.

     

    Program details:

    • Custom designed to meet your specific needs

    • Optional hosting and scheduled site updates

    • Site maintenance and monthly reporting

     

    Partner price: Starts at $495

  • Media and Advertising »

    Generate interest and make a big impact with professionally designed print or web advertising campaigns that align to your business goals.

     

    Program details:

    • Media planning to identify print or online publications

    • Professionally designed ads to build your brand or promote actionable offer

    • Feature your logo and contact information.

     

    Partner price: Starts at $500 +placement costs

  • SEO / PPC Planning and Execution »

    Improve your online visibility with Search Engine Optimization and Pay Per Click solutions designed to drive traffic and potential prospects looking for specific products directly to your website.

     

    Program details:

    • Keyword and metadata analysis and identification

    • Website content and conversion analysis

    • Website optimization implementation

    • PPC strategy and plan development

     

    Partner price: Starts at $500 +PPC costs

    Minimum three month commitment required

  • List Services »

    Expand or cleanse your prospect list with industry leading list providers, including Jigsaw, CITDB, eAnswers, or vertical publication from leading B2B list owners.

     

    Program details:

    • New prospect list including detailed contact and profile information

    • Append your existing lists with new contact names and email addresses or cleanse your existing lists.

     

    Partner price: Varies

  • Strategic Marketing Planning »

    Articulate your corporate goals, sales objectives and detailed marketing plan to achieve your revenue goals. Your marketing plan will also serve as a guide to control all your marketing activities, execution time line and budget to ensure there are no gaps in execution and your sales team has all the marketing support they need to achieve their sales objectives.

     

    Program details:

    • Clearly defined strategic marketing plan aligned with corporate goals and sales objectives

    • Recommendation of marketing tactics to support the corporate and sales goals

    • Annual Marketing Activities Calendar including budget, time line and projected results

    • Pre-planning conference call to review objectives and planning process

    • Planning conference calls to develop, review, revise and finalize marketing plan

    • Action items to execute and update marketing plan and Marketing Activities Calendar

    • Follow-up conference call to review progress and consultation

     

    Partner price: Starts at $2,995

  • Brand and Messaging Consultation »

    Often overlooked and at times confused as marketing, branding is a vital part of any organization and it is extremely important to have a brand that delivers on your promise. Your brand will help encourage someone to buy your products, and most importantly, create loyal customers, advocates and evangelists out of those customers.

     

    With IPC Brand and Messaging Consultation Services, you have access to branding and marketing experts to:

    • Evaluate your brand and brand strategy

    • Evaluate your brand identity and the packaging of your brand

    • Evaluate your marketing tactics and the delivery of your brand

    • Recommendations on how to improve your brand and brand strategy

     

    Partner Price:  Starts at $595

You can use CDF

and Co-Op to fund your

marketing programs?

“…We rely and continuously engage with IPC to quickly develop and conduct complete Intermec hardware marketing campaigns.  IPC's combination of marketing experience, innovative marketing ideas and broad scope of industry knowledge is exactly what ensures IPC campaigns hit the right target market, with the right campaign message, with the correct delivery mechanics...”

Ben DeRites

Hardware Sales Executive

Acsis, Inc.

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